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Conferences, Trade Shows & Events Category Guide

Part of Education, Training, and Professional Services

Value of Industry Events

Dairy conferences and trade shows offer opportunities that online learning and publications can't fully replicate—seeing new equipment firsthand, networking with peers, meeting experts, and immersing yourself in industry developments. Strategic event attendance can accelerate learning and professional development.

Types of Dairy Events

National Conferences

  • World Dairy Expo: Largest dairy cattle show with extensive trade show
  • Dairy Forum: Business-focused conference
  • National DHIA Conference: Herd improvement focus
  • American Dairy Science Association: Research presentations

Regional and State Events

  • State dairy conventions
  • Regional dairy conferences
  • Extension-sponsored events
  • Cooperative annual meetings

Trade Shows

Equipment exhibitions featuring machinery, supplies, and services. Opportunity to compare products and negotiate deals.

Farm Tours and Field Days

Hands-on learning at progressive dairy operations. See innovations in practice rather than on paper.

Educational Workshops

Focused training on specific topics—reproduction, nutrition, facilities, etc.

Getting Value from Events

Before the Event

  • Review the program and plan your schedule
  • Identify specific questions to answer
  • Set up meetings with key contacts
  • Research exhibitors of interest

During the Event

  • Attend sessions relevant to your needs
  • Take notes and collect materials
  • Network intentionally
  • Document ideas to implement

After the Event

  • Review notes while memories are fresh
  • Follow up with contacts
  • Share learnings with your team
  • Prioritize and implement ideas

Choosing Events

Consider:

  • Relevance to current priorities
  • Quality of speakers and content
  • Networking opportunities
  • Travel costs and time away from farm
  • Return on investment from past attendance

Cost Considerations

Registration fees range from free (Extension events) to $500+ (national conferences). Add travel, lodging, and time away from the farm. Budget $500-2,000 for major conferences including all expenses. Focus spending on events with highest value for your current needs.

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