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The Digital Heartbeat of Dairy Cows

Allflex SenseHub Dairy Monitoring

By Allflex Livestock Intelligence (MSD)

Last reviewed: February 2026

Ear tag or collar-based monitoring system tracking activity, rumination, and eating for heat detection, health alerts, and nutrition insights.

Ear tag and neck collar-based cow monitoring system from Allflex (MSD Animal Health) providing heat detection, health alerts, and nutrition monitoring through rumination analysis.

Key Features

  • Heat Detection: 90%+ accuracy estrus detection using activity and rumination pattern changes
  • Health Monitoring: Early disease detection 1-2 days before clinical signs through behavior changes
  • Rumination Monitoring: Continuous rumination time tracking for health, nutrition, and comfort assessment
  • Nutrition Insights: Group-level eating and rumination data for ration change impact assessment
  • Cloud Platform: SenseHub cloud dashboard accessible from any device

Advanced Features

  • SenseHub Advanced: Adds nutrition monitoring and group-level analytics beyond basic heat/health
  • Distress Index: Combined metric identifying cows requiring immediate attention

Ideal For

Farm Types: Commercial dairies, High-producing herds, Operations wanting data-driven management

Competitive Advantages

What sets Allflex SenseHub Dairy Monitoring apart from alternatives:

  • Pioneer in rumination monitoring technology (SCR Dairy heritage)
  • Part of MSD Animal Health/Allflex ecosystem for identification and monitoring
  • 90%+ heat detection accuracy with activity + rumination data
  • Nutrition monitoring capability unique among monitoring platforms

Pricing Information

Here is the pricing information for Allflex SenseHub Dairy Monitoring:

SenseHub pricing includes per-sensor hardware and base station infrastructure. Advanced analytics available with subscription tiers. Contact Allflex for herd-specific pricing.

Pricing Model: Hardware purchase + optional subscription for advanced features

Pros & Considerations

Advantages:
  • Rumination monitoring provides unique health insights
  • Part of MSD/Allflex ecosystem
  • Multiple sensor form factors (ear tag, collar)
  • Strong cloud analytics platform
Considerations:
  • Premium pricing for full SenseHub Advanced platform
  • Sensor battery life varies (ear tags typically 4-5 years)
  • Base station infrastructure required
  • Data volume can be overwhelming without proper training

Implementation & Setup

How to implement Allflex SenseHub Dairy Monitoring on your dairy operation:

Implementation Timeline: 2-4 weeks for system installation and sensor deployment

Training & Support

Training and support options available for Allflex SenseHub Dairy Monitoring:

Support Channels:

    Evaluation Questions

    Key questions to consider when evaluating Allflex SenseHub Dairy Monitoring:

    1. What is your current heat detection rate and method?
    2. Do you want health monitoring beyond just heat detection?
    3. Is nutrition/rumination monitoring valuable for your management style?
    4. Are you already using Allflex identification products?

    Explore Activity, Heat Detection & Location Systems

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