Zoetis CLARIFIDE Plus
By Zoetis
Last reviewed: December 2025
CLARIFIDE Plus predicts health traits and genetic merit in dairy cattle. Learn about wellness traits, pricing, ROI (+$1,650/cow lifetime), and implementati
Zoetis CLARIFIDE Plus is the first commercially available US genomic test predicting direct disease risk. This guide covers the science, economics, and practical implementation of genomic testing in your herd.
Key Features
- Complete Trait Predictions: Genomic PTAs for production, type, fertility, calving, and health traits
- Wellness Traits: Exclusive predictions for ketosis, metritis, DA, mastitis, and lameness
- DWP$ Index: Dairy Wellness Profit Index for holistic economic selection
- Parentage Verification: DNA-based parentage confirmation for pedigree accuracy
- Genetic Defect Testing: Screen for known genetic conditions including haplotypes
Advanced Features
- Feed Efficiency: Predictions for feed saved and residual feed intake
- Milk Component Predictions: Detailed fat and protein genomic predictions
- Breed Association Integration: Results submitted to Holstein, Jersey, and other associations
- Historical Data Access: Access to results through CLARIFIDE portal
Ideal For
Farm Types: Commercial dairies, Purebred operations, AI studs, Heifer developers
Competitive Advantages
What sets CLARIFIDE Plus apart from alternatives:
- Exclusive wellness traits not available elsewhere
- Largest proprietary phenotype database
- DWP$ index for holistic selection
- Integration with all major breed associations
- Backed by Zoetis global animal health expertise
Pricing Information
Here is the pricing information for CLARIFIDE Plus:
Per-animal pricing with volume discounts. Available through AI companies, breed associations, or direct purchase.
Pricing Model: per-head
Pricing varies by distribution channel. AI companies and breed associations may offer bundled pricing.
Pros & Considerations
- Only commercially available wellness trait predictions
- Extensively validated through peer-reviewed research
- Comprehensive coverage of all standard traits plus health
- Strong distribution network through AI companies
- Continuous improvement with ongoing R&D investment
- Premium pricing compared to basic genomic tests
- Wellness traits most valuable for Holstein/Jersey - limited for other breeds
- Requires commitment to genetic improvement strategy
- Results only as valuable as the decisions made from them
Implementation & Setup
How to implement CLARIFIDE Plus on your dairy operation:
Implementation Timeline: Results in 2-4 weeks from sample submission
Training & Support
Training and support options available for CLARIFIDE Plus:
Support Channels:
Evaluation Questions
Key questions to consider when evaluating CLARIFIDE Plus:
- What traits are most important for your breeding goals?
- Are wellness and health traits a priority?
- How many animals do you plan to test annually?
- Will you use an AI company, breed association, or order direct?
- How will you integrate genomic results into your breeding decisions?
- Do you need parentage verification?